Mortgage Loan Marketing Ideas: Strategies That Work. Marketing mortgage loans in today’s digital-first environment requires more than just a business card and a referral network. Borrowers have endless options, and competition among loan officers, brokers, and lenders is fierce. To…
It's no secret that video marketing is one of the most powerful marketing tools today. In fact, 69% of people say they would rather learn about a new product or service through video. For mortgage businesses, this means that video content will…
Today, almost everyone researches online before purchasing a product or service. The reason, in part, is because there are advertisements everywhere you turn, and making the right decision in such an environment can be challenging. Additionally, most people have time…
Hey, guys. Anthony with Vonk Digital here. I'm just looking at an article on Seeking Alpha about Rocket companies, Rocket Mortgage that had their IPO earlier in August of 2020. And I just wanted to bring up a couple of things,…
As the mortgage industry becomes more efficient, some are concerned that the loan originator position could become less relevant (We disagree). Here at Vonk Digital we believe that the shift in the market will be much like what happened to…
Hey guys, this is Anthony with Vonk Digital. Today I just wanted to talk to you a little bit about branding. But to do so, I want to tell you a little story about my past. When I was a…
Coming up with video ideas may seem like a daunting task for your mortgage business. However, it is not as hard as you think. At this point you know you should be making videos, so what is holding you…